Quote:
Originally Posted by Mythica
I think it has something to do with PS Now.
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That would seem logical - a streaming service like PS Now would be the ideal thing to partner with a fast broadband service. Maybe some sort of free/discounted PS Now subscriptions for Virgin BB users as apparently it will require a monthly sub.
BT did something similar a few years back with OnLive. It was a really good idea - they promoted OnLive with free memberships for three months and no extra tarrifs on OnLive data traffic during that time (i.e. It didn't count towards monthly download limits). BT also owned a stake in Onlive, but then Onlive 'restructured' and essentially BTs investment went out the window, so no further partnership. A shame, because it seemed like a great idea for both companies.