Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by andy_m
I would suggest that the business case is less about short term profit over the course of one rights cycle and more about gaining influence over the Premier League. The most significant opposition to a winter World Cup is from the Premier League (Qatar don't want one either but it might be the only way they keep hold of it), Qatar also want to stage an off season tournament consisting of Premier League teams and there has been talk about the possibility of a regular season match being played abroad, the so called "game39", which refuses to go away despite mass opposition.
On top of that, of course, is the fact that bein is a global network of channels, so might stand to gain from efficiencies by expanding. It's very possible that they are already in a position to produce Premier League matches for less than either Sky or BT.
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Interesting points, thanks for posting.
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