Thread: General ESPN, BT, Euro, Premier and Sky Sports news
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Old 04-04-2014, 15:59   #4428
OLD BOY
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Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by 1andrew1 View Post
In some markets things go up all the time. But in others they don't - petrol and PVRs fell last year. I think looking at other markets outside pay-TV sports does not always work.

Agreed, some will as they do at the moment but by having two equal packages there is more competition as they become closer substitutes. At the moment for the Premier League fan BT Sport is not a strong substitute for Sky Sports, it's merely an add-on.
Or as I mentioned previously, Sky and BT could join together to make the next bid to keep the price down. They could also make the content available on all platforms, on both a subscription and PPV basis. Otherwise, the cost will soon be unaffordable.
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