Quote:
Originally Posted by harry_hitch
I did say the deal I wrote about was unlikely.  .
However, I am still waiting to see any evidence of Sky having exclusive on-demand rights. Whenever you wish to show me it, I will eat humble pie. If my unlikely scenario were to happen, there is no reason why Sky customers could not still enjoy the HBO on-demand content through Sky as part of their existing package, As you state, Sky have paid HBO much more than previously, and perhaps the additional SKy costs account for potential lost revenue from the possible (and probably unlikely) launch of HBO on-demand. I am sure HBO are happy for customers to pirate their back catalogue even though they could make money from it though.
I fail to see why you will not acknowledge that HBO could not try to extract every ounce of income it can from a vast potential audience in the UK that do not currently or do not want to subscribe to Sky. |
Well, I think one thing that we can assume is that Sky have paid much more this time because that was the going rate for them to maintain exclusive access to their existing HBO rights and/or the price increased because it included other rights, such as On Demand, to block off the possibility of others competing with Sky by offering HBO content in a different format.