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Old 04-03-2014, 21:48   #1375
jj20x
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Re: Coming soon to Virgin TV 2014

Quote:
Originally Posted by 1andrew1 View Post
Presumably the whole benefit of Bid TV and Price-Drop TV is their TV presence so most of its customers wouldn't see the website?
Purchasing isn't done on the TV, it's done by phone or online. Customers choosing to pay online would obviously see the website.

Quote:
A new company could certainly buy some assets from the receivers including stock, brand name, web domain etc. However, the receiver has to sell to the highest bidder so there is a risk that someone else could come along and buy them. Furthermore, some contracts would simply end when the original company ended, certainly the Freview EPG numbers would almost certainly be lost and the company would have to use lower ones down the EPG assuming it was able to secure capacity. Hence its preference for a more stable CVA.
A CVA is anything but stable. A company operating under a CVA generally has to pay for everything up front. Banks and suppliers would be foolish to take the risk of extending credit to a company with known liquidity problems. Assuming that the new investors are willing to put large amounts of cash upfront, that may not be a problem. As far as contracts are concerned, a good contract would have a clause making the agreement voidable if the company goes into administration or enters into an arrangement.