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Originally Posted by muppetman11
I have to confess to being stumped on the business model of adding OTT apps onto a pay tv platform but that could just be me , it seems a tad risky to me wouldnt it be better for VM to increase its own VOD library possibly having XL and VIP TV packs with heaps of extra On Demand content as a way to encourage people to upgrade.
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Sky don't seem to have a problem going out their way to offer free catchup tv players on their NowTV box. To me that devalues NowTV content as well as the point of purchasing the box if you get free access to the most popular UK shows and without having to pay Sky subscription fees.