Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by OLD BOY
http://www.telegraph.co.uk/sport/rug...lub-rugby.html
'BSkyB and BT, the UK’s two warring media giants, were on Thursday night in advanced negotiations over an extraordinary deal to share the television rights for European club rugby and remove the biggest hurdle to a successor for the Heineken Cup.'
I speculated a few weeks back that BT and Sky would have to get together eventually because the cost of battling it out for football rights would ultimately become prohibitive.
To my mind, this is the first sign that these two bitter rivals are coming to terms with the need to bite the bullet.
A small start, but I think this will pave the way for the future.
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That remains to be seen l think personally as although there are negotiations over the Heineken Cup they will not sit at the same table as they are using a go between and l cannot see this spreading to any type of deal over the Premier League at all.
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“The only lesson you can learn from history is that it repeats itself”
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