Quote:
Originally Posted by OLD BOY
If you read previous posts on here, a backlash is certainly what is stirring. There is not much more room to increase prices.
As for another company stepping in, they are not going to step in if they have to pay an astronomical price because they won't get their money back. It's up to the bidders to judge the position and to bid accordingly. I am only trying to point out that the only way is not necessarily up.
I don't need to remind anyone here that BT have got more money than Sky. In the end, we are in their hands IMO.
I don't think there are any rules that say a joint bid cannot be made, are there? Consortium bids aren't disallowed in other areas of the commercial world. Was this your assumption, Andrew, or do you know this for a fact?
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Hi Old Boy. I think when Sky Sports revenues decline then the tipping point will have been reached. Forum postings can sometimes be a future indicator and other times not. Time will tell but
Deloitte's recent report only points to higher and higher rights costs.
The Premier League rights are exclusive; a joint bid by definition would not be as I understand it.