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Originally Posted by muppetman11
Agreed , fans of other sports will be forced to pay more or will be completely priced out.
Correct Dave , totally unfair for those fans of other sports
BT and its shareholders are interested in the exact same thing BSKYB and its shareholders are , improving subscriber numbers and profits end of , they are both pay tv platforms after all
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I think BT are playing a clever game, and it would be advisable not to underestimate them. If customers view them as 'customer orientated/friendly' (which Sky certainly are not), this could win them a lot of loyalty.
This could be the strategy that restores BT's reputation.