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Originally Posted by RichardCoulter
True, we are going rather off topic. I've not heard anything about ITV launching a movie channel. If it does come to fruition, I wonder if it will be a FTA channel or put behind a paywall??
ITV have stated that they are looking at other income streams (like making most of their HD channels subscription only) because advertising revenue has declined. However, I doubt it will be a rival to the premium movie channels on offer, so maybe it will be FTA if it shows ITV1/ITV3 type films.
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That's now the second time in as many months I've heard a suggestion that ITV will launch a dedicated movie channel. 2 seperate sources too.
I can see it being on par with Film4. I suspect it'll be the films you usually see on ITV1 to ITV4 stuck together on one channel.
The more free dedicated movie channels on TV the better.