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Old 03-12-2013, 10:39   #14
Stuart
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Re: TFL looking into allowing sponsored Tube Names

Quote:
Originally Posted by Osem View Post
That design will I'm sure be protected as I've said - so far as it's ever possible to do these days when the likes of the Chinese can blatantly copy virtually anything. Yes tube maps are printed and sold but people don't spend any amount of time actually looking at them and they're all available freely online so the marketing effect would be minimal imho when compared to the very many millions of people who use the tube stations every day and will be exposed to much higher profile imagery for much longer periods. I reckon the vast majority of tube maps printed and sold are used for a very short period or time and then either wind up in the bin or a drawer somewhere - that's no use to a sponsor.
Even if it's looked at online, it's still seen, which is what a sponsor would want.
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