Quote:
Originally Posted by Chad
NOW TV is apparently doing really well sales wise, with cheap SKY Movies and access to SKY Atlantic being the 2 main selling points.
Until NOW TV has been fully milked, I can't see SKY Atlantic on any other platform.
I'm with you Dave, SKY Sports News HD and SKY News HD seem the most likely to launch on Virgin. I can't see SKY changing their stance on SKY Sports 3 & 4 HD. I think SKY might allow access to SKY Atlantic in the near future, as they enter into the last 2 years of their content deal with HBO. I can see SKY cashing in on SKY Atlantic to cover their outlay for the channel over the past 3 years.
In my humble opinion, I don't think SKY Atlantic will have a long term future.
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I don't think Sky have a stance on SS3 & 4 HD. I think that VM wanted to offer their customers what appeared to be a better deal in offering HD for £7 instead of Sky's £10. I think that VM could offer those channels (and F1 HD) at any time, if they wanted to, but the HD charge would have to raise to £10.
Of course, I'm only speculating, but I don't think that VM think there would'nt be enough takers, given that most of the sport that people are willing to pay for is on SS1 and 2.