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Originally Posted by Bifta
I'll bet a month's wages it WON'T be £51
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Well for a start it will be £51 plus import duty and VAT. VAT on £51 is almost £10. Import duties on electronics can be up to 20%.
Secondly the £51 comes from the current 4 year high 4/£ rate of 1.94. You can bet Apple will not be using that rate when they come to workout prices, but will put some padding in for exchange rate fluctuations.
Finally, the $99/£51 is to get them to US soil. There are probably additional costs of getting them to the UK.
So £80 sounds about right.