Quote:
Originally Posted by Bananaman_007
The ITV story was quite misleading, it said the sport had moved away from FTA TV and BT would charge for the matches. Well they already do as part of a monthly subscription or free to XL Virgin customers. ITV who were obviously a bit bitter from losing the rights chose to try and spin the story to make it sound like something it was not.
As for channels and new BT sport channels, what we have to remember is VM is not run by the morons who sold Bravo to Sky and then let them move some of the content to a channel they did not have the rights to. Being such a large player would LG really let a deal be negotiated for the BT channels that did not include any future channel launches?
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I don't think that's misleading. BT said the matches would be "chargeable", and the interpretation of that word by ITV is the same as widely reported elsewhere.
The more I consider this deal the more I think it very unlikely it's included in the current Virgin deal. We shall see.
---------- Post added at 03:57 ---------- Previous post was at 03:51 ----------
Quote:
Originally Posted by spankysmagicpian
Was it OTT?
as someone pointed out - for the 3 year deal it's only 4 months of BT profit.
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That's profit from the entire business, presumably? It is difficult to see how it can make any money directly from the deal if Sky felt even they couldn't, and it's also ensured that the next Premier League rights auction will again be record breaking. Was it ott? I'd say yes. It can't pay for itself, it's more than double the previous cycle for nothing more and it has probably set us on a path of years of rights inflation that just cannot be sustainable.
Bust follows boom.