Quote:
Originally Posted by Chad
The channel is coming up for it's 3rd anniversary, with only 2 years left under the existing HBO deal.
Let's see what happens. The channel might not have a long term future  |
I think you're right chad. No organisation wants to keep people from a channel. Adverts = revenue and that's how every tv company except the bbc plays. Sky have a reputation for being *******s aka tough to negotiate which is why channels are missing/ have been in past
It hurts sky in the long run. The "sky don't need VM" argument doesn't really work. Remember sky want to make a ton of money. They're starting to realise VM customers currently aren't gonna move over to sky without sky losing a ton of money on deals. It's a stupid policy. VM agree. They lose so much money. The real target audience is people who don't have subscription tv but stay on freeview
So many of these people are out there. They're the money customers now. Sign them up flirt with them with sky Atlantic etc on now tv. Get a fiver off them a month. Brilliant untapped market. A fiver ain't expensive. Easy money to make off an audience who are shy to move to subscription
Sky realise people on VM aren't gonna be seduced by another subscription service around same price
Sky Atlantic as the golden goose to draw people has failed. Sky know this. They just wanna save face a bit now and get something reasonable