Quote:
Originally Posted by Chad
Been following a conversation on Twitter between a Virgin Media customer and Premier Sports.
Virgin Customer: "absolutely over the moon about this. We have the xl package so will we have to pay for it next year?"
Premier Sports: "at some point yes."
Virgin Customer: "any idea how much it will be?"
Premier Sports: "probably same as SKY. £9.99 p/m"
And in reply to SKY customers kicking up a fuss about being free on Virgin Media:
Premier Sports: "we were free for 3-4 months on SKY back in 2010."
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Quote:
Originally Posted by denphone
It seems those good old Sky customers have short memory's then.
£9.99 is just absolutely a rip off because in my mind a more reasonable price would be around £4.99 per month.
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Media boy has been given information that says the price will be £7.99 a month.
It wouldn't be the first time that an outsider has more accurate information than staff of the company in question.
It looks like the improved offer that I referred to and speculated would result in a lower subscription cost has come to fruition.
This deal was done really quickly, I wouldn't be surprised if this channel is currently being carried at no cost to either party, with the finer details being sorted out later.
Also, doing it this way allows customers to "try before they buy", which might ally the fears of Premier Sport that they wouldn't get enough subscribers to make launching a standalone channel economically viable. The 20% discount compared to satellite subscriptions won't harm take up rates either.
Premier Sports are obviously hoping that the opportunity to showcase their channel will drive up subscriber numbers, but people on here don't seem to be too impressed so far.
I believe that both parties will be monitoring the performance of the channel until the end of the year before deciding upon a long term business model for the channel, so this does not rule out PS going into XL.