[andy_m]

Originally Posted by Chad

I can understand your point of view.

Let's say you could buy an entertainment package with NOW TV for £80.00. For £80.00 you get a full years access to SKY One, SKY Atlantic, SKY Living, SKY Arts, SKY Sports News, SKY on demand, iPlayer, Demand 5 and 4oD. If I didn't have SKY or Virgin, and only Freeview in my house, personally I'd be delighted it someone bought me 12 months or premium TV as a gift.

Every year be it through work or a family member I always get some vouchers or money to spend. Again if all I had was Freeview, and a tight monthly budget, £80.00 for a full years worth of SKY programming would be really appealing.

Each to their own of course. I see this as a good add on service for those looking for a little bit extra, entertainment wise, without the need of a monthly subscription commitment.

Is that full Sky on demand?

That's looking like really good value.