Quote:
Originally Posted by harry_hitch
Thanks for info Chad.
IF and it is a big IF, that tag line is used, I could not think of a more ridiculous present from someone. If I did not have or did not want Sky (or VM for that matter) I would be rather annoyed if someone felt I would like a present which (a) I clearly would not want and (b) a present I would have to pay for on a monthly basis. 
As for Atlantic, I hope it comes for those who want it. However, I still could not care one way or the other.
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I can understand your point of view.
Let's say you could buy an entertainment package with NOW TV for £80.00. For £80.00 you get a full years access to SKY One, SKY Atlantic, SKY Living, SKY Arts, SKY Sports News, SKY on demand, iPlayer, Demand 5 and 4oD. If I didn't have SKY or Virgin, and only Freeview in my house, personally I'd be delighted it someone bought me 12 months or premium TV as a gift.
Every year be it through work or a family member I always get some vouchers or money to spend. Again if all I had was Freeview, and a tight monthly budget, £80.00 for a full years worth of SKY programming would be really appealing.
Each to their own of course. I see this as a good add on service for those looking for a little bit extra, entertainment wise, without the need of a monthly subscription commitment.