Quote:
Originally Posted by howardmicks
currently the customers on the trial are having to subscribe to use the app,so it really does make you think that`s the way its gonna go.Maybe they will have a rethink when it goes nationwide
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Well, it is a trial, after all. Depending on how it works out, we may well get an offer based on the XL package.
I'm not saying we will, because I don't know for sure, but I think this would enhance the Virgin Media offer and provide some real competition for Sky.
It would certainly provide us with enhanced programme choice within the existing subscription packages and I think it will be very attractive indeed to new subscribers.