Thread: TiVo Medium term strategy for virgin media
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Old 15-09-2013, 14:39   #17
OLD BOY
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Re: Medium term strategy for virgin media
I think what we will see is no significant increase in the number of linear channels in the fairly near future, and then first gradually, and then more quickly, there will be fewer of them.

The future is video on demand and streaming and you've only got to look at the VM figures on the number of people viewing through VOD now compared with just five or six years ago to realise that this is going to be the way of the future.

It is always difficult to accept that things we have grown accustomed to will change out of all recognition, but I believe that it will. The only reason people channel hop and put up with all those advertisements is habit. Once people wake up to the time they are wasting when they could be viewing better stuff via their recordings, on demand and streaming, they will convert.

In twenty years' time we will probably be down to a small number of public service channels and channels broadcasting live events and news. The demand for existing commercial channels will decline rapidly once the change starts to take hold.
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