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Old 15-09-2013, 13:59   #16
muppetman11
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Re: Medium term strategy for virgin media

Quote:
Originally Posted by OLD BOY View Post
I am hoping that the Netflix deal is the first big step towards getting access to a world full of programmes in the future.

Netflix itself will get better as they buy up rights to stream programmes in the UK and eventually it will look like the US version.

In five years' time I think the scene will be drastically changed and we will have a huge choice of material available to us from a range of different sources.

This is the beginning of the end for linear TV, which I believe will start to contract in the not so distant future. Sky Atlantic won't matter any more!

(Did I just say that??)
We already have access to a world full of programmes , why would broadcasters choose to do deals exclusively with OTT providers when it would seriously limit there reach ? As an example I read only the other day that Discovery distributes its content to over 330 million global paying subscribers compare that to Netflix's 32 million global subscribers its easy to see why broadcasters still choose to distribute their content via pay TV platforms across the world , I agree On Demand is becoming more popular all the time however in my opinion linear is going nowhere anytime soon.
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