Quote:
Originally Posted by andy_m
I will actually be surprised if this is not in xl now. If it's a premium add on then that's a deal that could have been done ages ago.
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I agree. I would assume that BT would get more money from Virgin this way anyway rather than selling a stand alone product to whatever percentage of customers would bother taking it. They'll also boost advertising revenue.
I kind of think this was BT's strategy all along - wait until the last minute so as to get as many BB subscribers as possible and then agree a deal for XL.
As for Virgin, they might have actually been better off agreeing a standalone £12/£15 deal early on rather than losing a heap of customers. Perhaps BT didn't want to sell them that way (as they couldn't get personal details as they do for Sky customers).