Quote:
Originally Posted by RichardCoulter
This might be BT playing hardball with VM to presurise them into agreeing to their terms of carriage. Companies often do this by the use of publicity/adverts.
Unless we have another Sky Atlantic situation, where BT want to use their sports rights to encourage people to their platform- unless a LOT of money changes hands.
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It could equally be that Virgin aren't that bothered, and Bt aren't either.
I suspect though it is the latter more so, BT not bothered whether Virgin get their product, so they can distinguish themselves from Virgin
---------- Post added at 20:22 ---------- Previous post was at 20:21 ----------
I also think, that the recent offer by Sky re cheap broadband, is because BT have gotten a reasonable number of sky customers for the broadband (not the tv).