Confirmed: Zee to pull Zee Café from UK and Ireland on June 10th.
But the new name will not be
Zee Classic but will be called
Lamhe (Following info from BizAsia):
Quote:
A new channel from ZEE Network by the name of Lamhe will replace ZEE Cafe in June, BizAsia can exclusively confirm.
On Monday 10th June, ZEE Network will launch Lamhe – showcasing dramas from ZEE TV’s twenty-year old library, plus classic Bollywood movies and lifestyle, travel, cookery shows.
In a statement, ZEE said it was targeting UK viewers, which play on life’s simple and special moments, creating an emotional connect with the audience’s unique memories of their early UK life. The channel is aimed at people who simply love drama and want to watch critically-acclaimed shows and movies that have defined the landscape of South Asian television.
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http://www.media247.co.uk/bizasia/ex...e-cafe-in-june