Thread: General Coming Soon to Virgin TV (2013) Vol. 2.
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Old 20-05-2013, 12:12   #1434
HDFootyMan
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Re: Coming Soon to Virgin TV (2013) Vol. 2.
Quote:
Originally Posted by andy_m View Post
Why do you think Bt's primary concern is making their money back straight away? I wouldn't be surprised if they're prepared for it to take longer than the current rights cycle. Offering the channel to Virgin just to add subscriber numbers would fly in the face of their clear efforts to increase subscribers on their own platform. Frankly I can't see why anybody thinks these channels will be available on Virgin - it just wouldn't make any sense for Bt. The fact that Virgin are advertising 18 month deals with free ESPN makes me think that these channels will remain in xl.
Agreed. This is all about BT gaining customers from Sky, VM and TalkTalk. Providing BT Sports to VM under wholesale would counteract that strategy.

BT are in this for the long haul. Comparisons to ESPN and Setanta are irrelevant since neither of those companies owned a fibre-optic broadband network or offered triple-play services.
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