Bogof

Virginmedia need a buyer, when they had the chance to stride a head they wasted it and now everyone has caught up and over taken. Their reputation is poor, very poor and they know it.

A buyer with deep pockets and a name change, perhaps a long the way lose the debt and they could have a bright future. It appears at the moment to be run by marketing men who just want to sell sell sell. Get those 18 month contracts sold, say whatever it takes then worry about anything else later.