[Osem]

To be fair, HMG isn't responsible for the deliberate misreporting, selective interpretation and sensationalism of the media or their political opponents. Yes times are tough and there are going to be losers amongst those claiming benefits (some justified, some not) but I don't see a grand plan to demonise claimants. You'd need to be pretty stupid to believe that all, or even a majority of, claimants are cynically milking the benefits system and those who might be inclined to are in a very small minority.