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Old 14-01-2013, 14:12   #14
RichardCoulter
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Re: Retentions deals

Quote:
Originally Posted by RobboEdin View Post
My feeling has been that Retentions have been far too generous in the past, leading to unprofitable business. It would be better all round, for both the business and the customer, if there was some more structure in pricing.

Time for companies in this country to reward LOYALTY, not disloyalty.

We need a pricing structure with two levels of discount. One level to reflect the number of services, say £5 for two services and £10 for three services. A second level to reward continued loyalty as a customer, say £2 for two years, £5 for five years and £10 for ten years.

A published price list with a published discount structure would be fair for all.
You're quite right, loyalty is not rewarded, but taken for granted.

---------- Post added at 15:12 ---------- Previous post was at 15:12 ----------

Quote:
Originally Posted by Qtx View Post
I would have thought that higher up the chain dictates to the retentions department what they can do at any time, based on what the number crunchers say is needed. Based on many calculations and what is needed at any particular time. At some points in time they will be happy to let customers go as it suits them, other times they need to make customer churn look less, is another possible scenario.
Very, very true.
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