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Old 29-11-2012, 15:42   #15
BenMcr
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Location: Manchester
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Re: Virgin Media plans ‘imminent’ launch of targeted advertising

Quote:
Originally Posted by martyh View Post
No point advertising baby products to an 80yr old couple and no point advertising over 60's pension plans to young couples
Whatever VM do it certainly won't be that specific

---------- Post added at 15:42 ---------- Previous post was at 15:39 ----------

Quote:
Originally Posted by Qtx View Post
C4 is funded by adverts. VirginMedia is funded by paying customers.

I only asked a question about the adverts, trust Carl to drag the thread downhill and a VM employee to back him over something that stupid. Pathetic.
Of course, who said that the ad revenue goes to VM?

C4 VoD ads go back to C4 as far as I'm aware http://www.broadcastnow.co.uk/news/b...013270.article

EDIT: never know why those pages work from Google, but via a link, anyway:
Quote:
C4 is keen to take advantage of the relevancy, demographic and geographic targeting available via the new platform, and hopes to make its on-demand ad spots more valuable.
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