http://www.openreach.co.uk/orpg/home...mand/fttpod.do
http://community.plus.net/fibre-to-t...on-demand-faq/
How do you expect the install to happen? If you're fed from a drop wire then the route from the FTTC cabinet to the first pole may need to be excavated. If you're fed from a buried cable then there may be collapsed ducts to contend with...
It's not unlike a VM cable install, but when areas were cabled originally for TV services the necessary infrastructure was put in the ground to support adding customers when a subscriber joined. Openreach's infrastructure, being significantly older in many cases, will not be quite as flexible.
It will be very interesting to watch the product develop from trial to full release.