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Originally Posted by Chad
You'd have Virgin customers paying to watch SKY movies directly to SKY on the Virgin platform. Surely Virgin wouldn't be happy with this.
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That is pretty much how it is anyway. As far as I understand it, Virgin make no (or very little) money on the Sky Premium channels
---------- Post added at 19:39 ---------- Previous post was at 19:37 ----------
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As a Virgin customer, would you want access to SKY Now on your TiVo box? Would you be happy paying less than you currently do for SKY Movies?
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I'd expect for most people the issue will be video quality, and access to the Premieres.
The latest films on NOW TV are PPV on top of the £15, whereas they'll be included in the Sky Movies subscription