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Old 06-07-2012, 11:43   #118
passingbat
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Join Date: Dec 2005
Services: Virgin 100 meg BB, Talk More Anytime Phone, Mix TV, V6.
Posts: 4,729
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Re: At last Sky Atlantic concrete news [Not] coming to Virginmedia [Anytime Soon]

Quote:
Originally Posted by andy_m View Post
In other words they'd already used up the leverage the Virgin basic channels gave them. Can't exactly use them as a bargaining chip twice.
You can't be certain of that. Presumably the VM and Sky basics would have come up for renegotiation in the future. Sky Atlantic is a basic Sky channel, as it's available to all Sky subscribers. Therefore it could have been included in the negotiations.

When VM decided to sell the channels it was because they decided to focus on their core USP; fast broadband. With BT and Sky now offering that, fast BB is no longer a USP for VM. BT seem to have come to the conclusion that you need content to battle Sky. VM had content and sold it.

---------- Post added at 11:43 ---------- Previous post was at 11:30 ----------

Quote:
Originally Posted by muppetman11 View Post
Couldn't agree more , BTs fibre network will pass more homes than VM's within the next few years. I agree also that BT could gain access to some of Sky's channels through this premiership deal , it would certainly appear that these two are holding all the best cards however VM have pulled a trump card out before so who knows.
Quote:
Originally Posted by denphone View Post
Such eloquent unbiased words MM.
But what MM says is true though. VM have lost what in my view was a massive USP i.e. fast broadband. And they don't appear to have anything to replace it as a compelling USP. Tivo does it for me, but I'm sure for most prople, Tivo is a preffered box rather than an essential box. And even with Tivo, they are taking so long to bring out the features that would make it more compelling as a USP (multi room streaming and iPad) that you wonder what is going on at VM. If Sky had a box with Tivo functionality, I would be tempted to move. It would be a very reluctant decision because I have been very happy with the service I have had from Telewest/VM over a lot of years.
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