Thread: General ESPN may lose EPL Football(Update)
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Old 26-06-2012, 12:41   #336
Chad
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Re: ESPN may lose EPL Football(Update)
Quote:
Originally Posted by muppetman11 View Post
Interesting read

http://www.guardian.co.uk/media/2012...redirect=false

Could it be that BSKYB's biggest competition is to come from BT.
Good read. I think BT need to launch some HD channels, plus the 100 or so popular channels they don't currently broadcast in order to compete with SKY and Virgin. In fact they will need to invest in a new PVR to compete with SKY+ and TiVo. As the article also suggests, BT will need a massive advetising campaign to try and tempt people to leave their current providers. It'll be interesting to see how BT develope their strategy in the next 10 months.

I never got the sense that ESPN was a massive success. ESPN had a HD channel, ESPN America and ESPN Classic not to mention a fair selection of TV rights accross a variety of popular sports. What can BT do to make their channel more of a success?
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