Quote:
Originally Posted by bubblegun
"Setanta Sports, which had a similar model, struggled to sign up 1.2m, about 700,000 short of the number it needed to break even – and the Irish broadcaster was paying only £2.8m a game, far below BT's £6.5m. ESPN, incidentally, paid £2.3m a game."
.
|
BT are loaded compared to Setanta, and I'm sure BT (and ESPN) have learned from the numerous mistakes Setanta made.
No way will they charge £20 per month, not when SS1 (by itself) is a lot cheaper from VM and offers a lot more sport.