Quote:
Originally Posted by Superblade7
You can guarantee the BT Sports channel will be available on as many platforms as possible as they will have paid a significant sum to obtain these two packs and will need to recoup their costs through subscriptions and advertising so will need it as widely available as they can. If they don't then their TV arm could easily do a Setanta and sink due to them paying out more than they are receiving.
It would also probably be worth BT agreeing a similar deal with VM as ESPN currently have as this would ensure that it will be available in many more homes with the XL TV package than it would ever get as a standalone on VM.
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But surely BT would make more money converting those VM customers to BT customers? ESPN had no such concerns. EPL footy is a great draw for Pay-TV customers (just ask Sky).
I can see triple-play bundles from BT with cheaper EPL Football (and faster fibre-optic broadband) as a key component.