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Superblade7 · 20-05-2012, 10:10

I just thought I would add my points to this pretty interesting thread:

Sky have dominance because they took a big risk in the early days and bought the rights to the Premier League and first run movies on tv. This has paid off over the years as the popularity of having the choice to watch these on tv has grown and grown.

At the same time the cable industry was split into different companies all doing their own thing. If VM had been around in the late 80's / early 90's as the company they are today then things may have been different as they may have gone head to head for certain content. Unfortunately they weren't and that is where we are today.

The other advantage Sky have is it's availability as it is available in many more homes than cable and is therefore always going to pull a larger market share and in turn far greater revenue. They then use this revenue to invest in their programming, content and ever improving products and services.

The Sky quality also shows through, for example, the Champions League final last night, I chose to watch it on Sky Sports rather than ITV as I personally believe Sky present their football content far superior to any other channel.

Don't get me wrong, I would love to see Sky Atlantic, ITV2/3/4 HD, etc on VM but at the end of the day, it's a business and it has to have a USP to make people choose Sky over it's rivals.

VM currently have superfast broadband and all their advertising is focused on that as that's VM's USP.

I am very happy with my VM services and whilst I would love some extra TV content, to me Sky Atlantic only has had one or two shows that would have been interested in so wouldn't make me switch unless I got a far greater deal which would save me money for similar services.

On the point of the licence fee, I believe the BBC produce some great content, have great services and therefore provide a top class service considering.

My final point to end my post would be that whatever you believe, healthy competition is good for us, the consumer. It is great to have choice, whether you are happy with the FTA range available on Freeview / Freesat or if you want the pay TV content on Sky / VM / BT. It also keeps the prices reasonable as it it were only one big pay TV company, they would probably hike their prices up and you would have to like it or lump it.

Whatever your views, each individual has the right to choose what services are right for them both in terms of what they can afford and what they wish to watch.

Also, wouldnt it be boring if they were exactly the same as forums like this wouldn't be littered with all these interesting posts about pro's and con's and showing that everyone has their own views and where people have problems, others are always willing to help.

Great topic borag!

20-05-2012, 10:10	#114
Superblade7 cf.geek Join Date: Mar 2011 Location: Sheffield Services: Sky Q 2TB & Sky Q Mini (Box Sets with Cinema & Sports HD) with VM VIVID 100Mbps Broadband & M Phone Posts: 582	Re: Underhand devious Sky I just thought I would add my points to this pretty interesting thread: Sky have dominance because they took a big risk in the early days and bought the rights to the Premier League and first run movies on tv. This has paid off over the years as the popularity of having the choice to watch these on tv has grown and grown. At the same time the cable industry was split into different companies all doing their own thing. If VM had been around in the late 80's / early 90's as the company they are today then things may have been different as they may have gone head to head for certain content. Unfortunately they weren't and that is where we are today. The other advantage Sky have is it's availability as it is available in many more homes than cable and is therefore always going to pull a larger market share and in turn far greater revenue. They then use this revenue to invest in their programming, content and ever improving products and services. The Sky quality also shows through, for example, the Champions League final last night, I chose to watch it on Sky Sports rather than ITV as I personally believe Sky present their football content far superior to any other channel. Don't get me wrong, I would love to see Sky Atlantic, ITV2/3/4 HD, etc on VM but at the end of the day, it's a business and it has to have a USP to make people choose Sky over it's rivals. VM currently have superfast broadband and all their advertising is focused on that as that's VM's USP. I am very happy with my VM services and whilst I would love some extra TV content, to me Sky Atlantic only has had one or two shows that would have been interested in so wouldn't make me switch unless I got a far greater deal which would save me money for similar services. On the point of the licence fee, I believe the BBC produce some great content, have great services and therefore provide a top class service considering. My final point to end my post would be that whatever you believe, healthy competition is good for us, the consumer. It is great to have choice, whether you are happy with the FTA range available on Freeview / Freesat or if you want the pay TV content on Sky / VM / BT. It also keeps the prices reasonable as it it were only one big pay TV company, they would probably hike their prices up and you would have to like it or lump it. Whatever your views, each individual has the right to choose what services are right for them both in terms of what they can afford and what they wish to watch. Also, wouldnt it be boring if they were exactly the same as forums like this wouldn't be littered with all these interesting posts about pro's and con's and showing that everyone has their own views and where people have problems, others are always willing to help. Great topic borag!