Thread: General Underhand devious Sky
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Old 17-05-2012, 17:46   #61
Chris
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Re: Underhand devious Sky

Quote:
Originally Posted by Itshim View Post
Sorry my point is supplier - be that any one- has the right to market products in anyway they see fit. Hence Tesco`s value will never be sold in your local independent shop or for that matter ASDA. Using your reference to Domestos. If unilever choose not to supply ASDA, I think they are within there rights, daft but with in them.

So why do posters here think that SKY has to place its products in rivals "shop". Virgin gave up the idea of buying TV shows,in favor of being a conduit.
I do not like it but if SKY or for that matter any other supplier choose not to use Virgin as a conduit so be it. Perhaps if they supplied it via Free-view at a cost, then perhaps I could see a case ( not a strong one but still ). As I see it there are two choices live with it or move.
You are ignoring the whole aspect of market dominance, which is well-established as a regulatory concern in the UK. Suppliers do not have the absolute right to market any product in any way they see fit. Our markets are regulated, each in a different way due to different circumstances within each.

Own-brand products do not distort the market in baked beans because there are a plethora of alternatives that are cheap and easy to come by. Own-brand TV channels are vastly more expensive to produce and distribute, are available in a far narrower market and thanks to the subscription models used by UK providers the market is a lot less fluid. Denial of certain channels to competing distributors presents a long-term risk of a monopoly of supply developing, something our business legislation actively seeks to prevent.
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