[denphone]

Originally Posted by Damien

Yes but why would they bother? Apple have been characterised by their restrained approach into what markets to enter. They are very selective and careful with the release of new products. Go look at their website, look at the entire range of products they offer, this is one of the richest companies in the world and their range is dwarfed by that of it's competitors.

So why would Apple enter sports broadcasting in the UK? Why would it want to go into Sky's market?

It's not going to happen in the form being reported.

Well we shall see what happens but remember even a company of Apple's size are possibly looking to diversify into other areas as we have already seen by the likes of Google and Facebook and remember Sky's market is a hugely profitable market and also remember that News Corp wanted a bigger slice of this market before the scandal knocked that on the head.