Quote:
Originally Posted by Stuart
That's not the point panorama is making.. They were making the point that in a lot of cases, the supermarkets were charging more for the large items than they were for the appropriate number of small items. See http://news.bbc.co.uk/panorama/hi/fr...00/9652944.stm
One example there is Tesco charge £12 for a large container of Vanish. If you buy the same amount of Vanish in smaller containers, it comes to £9. I'd be surprised if Tesco paid any more than £3 for each large container.
The article also makes the point that in many cases, they are telling us that something is a special price when, in fact, it isn't. This is actually a common selling strategy, but it isn't morally sound, and, if the article is correct, is legally dubious.
And another thing. Supermarkets rarely suffer problems due to something being near it's sell by date. It does happen, but they have spent £millions on streamlining their ordering, inventory and logistics systems so that the company rarely holds more than a couple of days of stock.
They don't, of course, tell the customer any of this.
In the meantime they are telling us that they are getting cheaper than ever (when actually the reverse is true). |
don't get me wrong ,i don't trust special offers or the big red price tag ,my wife works in a large freezer chain and is quite vocal when we go to morrisons and always checks the price of the smaller packages compared to special price of larger packs .People do have to remember though that supermarkets are trying to make a profit from the consumer not do us favours (no matter what their adverts say)and pricing strategies such as these highlighted are as you say common and have been used for years and not just in supermarkets .The point i was trying to make about the sell by dates was that because the supermarkets have streamlined their ordering ,inventory and logistics to such a extent means that if they have a large quantity of a certain size container (maybe large tubs of clover)they will be priced to attract customers and move quicker that normal because they won't want them lying around on the shelves and that particular size may not be a common stock item for the supermarket such as this example below
At the moment cat food (felix agail to be precise) is currently on special price at most supermarkets for around £12-13 for 48 pouches ,this same offer is in most large supermarkets ,my local Jolly's pet shop and my wifes freezer shop .That points to the manufacturer having a glut of this particular size package (which morrison, Jolly's or farmfoods don't normally stock) and so it is priced as a special ...buying 2x 24 pouch packs is £2 cheaper though and i'll bet a weeks wage that it will be the turn of whiskers to enter the merry go round of special prices in the next couple of weeks .People need to look better that is all