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Old 06-11-2011, 22:18   #33
Chris
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Re: BBC cuts may mean the test card returns

Quote:
Originally Posted by Stuart View Post
A recession is not a good time to introduce a massive amount of advertising space to an already oversupplied market. It will lower prices. Even without the recession, this is not a good thing for commercial TV. Do this in the middle of a recession (when companies are already trying to cut advertising budgets, and you can sit back and watch a lot of the commercial channels close..
A recession is exactly the time a publicly-funded TV service is most important, as it is a guarantor of quality at a time when commercial operations are trying to get away with doing, and spending, less.
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