[devilincarnate]

Originally Posted by Pauls9

Has anyone noticed Tesco's "improved" clubcard offers? Clubcards now earn half what they used to and what you can get for them has increased by 50%. This is being touted as better value!

They said that it is so that they are able to offer the price drop?

You may have heard from us already, but as a Clubcard customer we wanted to let you know about some important news.
We're always listening to what our customers have to say and right now, what we're hearing is that they need a little help with their weekly shop because household budgets are under pressure.

So, to help our customers cut the cost of living, we're helping them cut the price of their shopping. The Big Price Drop will cut the price of over 3,000 products, including loads of everyday essentials which customers buy all the time.
To help us deliver the lowest prices we can, we'll be going back to giving you one Clubcard point per pound spent from 24 October 2011. Every penny we save from this change will go into the Big Price Drop, but we're also going to help you get even more value from your vouchers...