Quote:
Originally Posted by BenMcr
Everyone is paying the same price for TiVo. The activation fees (or lack of) are the same for both the 500GB and 1TB TiVo for both.
The difference is whether you get a free install or not. New customers currently do if they order online.
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What I'm referring to, but didn't explain clearly, is the overall cost of getting TiVo installed and up and running in your house. New customers won't pay a penny. Existing customers will pay £49.95 install fee. That's the problem.
Virgin will give a free box and free install to a new customer for a little as £23.40 per month on an 18 month contract whilst long time loyal customers who pay double, treble and often quadruple what the new customer pays will still have to fork out an install fee. What I can't understand is why Virgin would potentially risk losing a valued customer to SKY rather than saying, "your out of contract and considering going to SKY. How about we offer you TiVo 500Gb for free, with no install charge, but you have to accept a new 18 month contract."
Surely Virgin can see the value in waiving £49.95 to keep someone for a further 18 months who pays then almost £170.00 per month? It won't just be me either. There will be tens of thousands of customers in the same position as myself who could easily be retained with the right sweetener.
As posted above, I'm expecting Virgin to be working on a tickle to keep me and others like me very happy.
On, any news on Box Nation coming soon?
