Quote:
Originally Posted by Lew
Don't forget that on satellite Sky aren't responsible for uplinking the channel, they just have to allocate an EPG slot and the channel provider does the rest (in essence; I'm sure it's a little more involved than that), whereas there's a lot more for a company like VM or the other cablecos to do in order to add a channel, hence the negotiations as there are more costs involved for a cableco so they have to get a good price.
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I don't claim to know the process well but the hard part is getting the channel on the air, once they are on a satellite there is very little for Virgin to do other then agree a price. Their uplink will come from the same place as sky.
All their channels either come from a Satellite feed or DTT.