Quote:
Originally Posted by Hugh
You have to remember that often the HD (and other) channels are offered to VM in groups/packs, so it isn't as simple as it seems.
ARPU is one factor, EBITDA is another, but profit is the important one - turnover is vanity, profit is sanity......
If they paid more for the HD channels, they would have to charge their customers more, and that would lead to unhappy customers (for instance, you have repeatedly stated you would not be happy with any VM price increases).
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l would not be happy to pay for increases in our phone and broadband packages as they are dear enough but if they added certain extra SD and HD channels l would be willing now to pay a little extra for them thus l believe there should be a little extra flexibility in their TV packages to allow this.