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Old 03-09-2011, 18:32   #1480
denphone
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Join Date: Jun 2007
Location: In the land of beyond and beyond.
Services: XL BB, 3 360 boxes , XL TV.
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Re: Coming Soon to Virgin TV (2011) Vol. III.

Quote:
Originally Posted by Digital Fanatic View Post
VM said it was down to keeping higher spending customers (basically not fighting when lower spenders want to leave) and students leaving.

Quality not quantity, it's easier to retain the higher spenders and not throwing discounts at the lower ones.
But if they had more flexibility with their HD offerings they could make even more money thus increasing the monthly ARPU they make from customers DF.
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