Cable Forum - View Single Post - Coming Soon to Virgin TV (2011) Vol. III.

huxleypiguk · 23-08-2011, 07:58

An insider that I knew back in ntl: days told me that most of the negotiations surrounded which pack they were in and if they were, who else would be in that pack. Today with the M, L & XL it would hopefully be easier, but contract negotiations are rarely quick.

Plus this cost Virgin money. Every non shopping channel they pay for. They then have to ensure that they can get their money back from advertising and subscriptions. This is unlike Sky where the channel pays them to use their platform.

This is why Sky gets the channels at launch.

23-08-2011, 07:58	#1169
huxleypiguk Inactive Join Date: Nov 2003 Location: Cardiff Posts: 259	Re: Coming Soon to Virgin TV (2011) Vol. III. An insider that I knew back in ntl: days told me that most of the negotiations surrounded which pack they were in and if they were, who else would be in that pack. Today with the M, L & XL it would hopefully be easier, but contract negotiations are rarely quick. Plus this cost Virgin money. Every non shopping channel they pay for. They then have to ensure that they can get their money back from advertising and subscriptions. This is unlike Sky where the channel pays them to use their platform. This is why Sky gets the channels at launch.