Quote:
Originally Posted by muppetman11
I'm afraid Chris your living in the dark ages here , them figures merely represent how many watched say Hawaii Five O on its Sunday night premiere airing, what about people who watch it when repeated or VIA Sky Anytime/Anytime+ or Sky Go online.
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If you believe that (legal) catch-up services bolster the reach of any of Sky's content by more than 10-15% then you're living in cloud cuckoo land.
The most popular non-soap drama in the UK (Doctor Who) manages a time-shift that adds at most 1.5 million to an overnight of about 6 million, and that's considered to be a massive amount. To believe Sky to be achieving anything like it is self-delusion on a grand scale.
Don't deceive yourself by hanging round the sort of forums where lots of Sky content fans hang out. This forum, and others, are what you would call a self-selecting sample and are not representative of the nation's viewing habits as a whole.
Most households view broadly the same set of linear programming on the same set of channels, regardless of the platform they use. Your point about catch-up methods serves admirably to prove the suggestion that VM is correct to concentrate on its delivery, rather than its linear content, and it really does not prove that VM should be chasing after more Sky-branded channels at any cost.