Quote:
Originally Posted by denphone
l still think ESPN are shopping in the poundshop with regards to UK sports rights at the moment and they seem not want to get into a auction with SKY at the moment.
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Thats because ESPN and SKY have a close relationship in the uk denphone anybody who thinks ESPN in the uk is going to take on SKY sports is only entertaining wishful thinking,do not belive me just look at the evidence so far.
http://www.guardian.co.uk/media/2011...cup-sky-sports
From the article in the link.
Wolff says ESPN is happy for Sky to be the senior partner in the UK. "There will be markets where we bid against each other; there are other territories where we will not. You could have a very good second position in a market if that's the best business model you can build at that time." He adds: "We have a complex, multifaceted relationship with Sky [but] complex relationships aren't new to us. We just have to manage that."
Now does that sound like a company that is going to bid against SKY for major sporting rights in the uk.