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Re: Coming Soon to Virgin TV (2011) Vol. II.
ESPN and Sky might appear pals at the moment but there are no friends in business. They are probably both trying to suss each other out.
It would be awesome if Sky lost some Premier league rights but it probably won't happen. They need the live football rights and they know it.
If ESPN think they can make money by being the main player and not just being second fiddle, they will go for it. But if they think they can make more by just being the second player, then that is what they'll be.
It's all about the money.
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