Quote:
Originally Posted by pythagoras
TiVo isnt for Joe Bloggs, its being marketed by Virgin as a premium product. The V+ and vhd is for the average vm customer. If you want TiVo you pay £3 a month, if you dont Virgin have other products for you, simples.
Regards
John.
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Then Richard Branson needs to think more carefully before he makes claims of TiVo being a real weapon against Sky.
I don't see how a premium product will attract that many new customer's to VM to make it a genuine weapon against Sky.
If they want to take on Sky they need forward thinking technological advancements like TiVo but marketable to the widest possible customer base, not a niche market of technophiles. I believe that VM charging £3.00 per month + £239 (inc install) to new customers and insisting they take the top XL package will not significantly increase their customer TV base. Certainly not enough to really worry Sky.